News Updates2025-02-03T17:40:53+00:00

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WATERCRESS FINANCIAL BLOG AND INDUSTRY UPDATES

Generational Trends in the Home Improvement Industry

By |12/20/24|Categories: Financing, Home Improvement, Homeowner|Tags: , , |

Generational Trends in the Home Improvement Industry  In the home improvement industry, knowing who you're working with is essential. When it comes to spending habits and budget priorities, a 30-year-old homeowner typically has significantly different preferences [...]

3 Home Improvement Business Strategies to Try This Fall

By |10/14/24|Categories: Financing, Home Improvement|Tags: , , , |

3 Home Improvement Business Strategies to Try This Fall  The start of fall represents a transition for many homeowners and their home improvement project demands given the changes in weather. These changes in home improvement project [...]

The Power of Change in the Home Improvement Industry

By |09/06/24|Categories: Financing, Home Improvement|Tags: , , , , , |

The Power of Change in the Home Improvement Industry “The best entrepreneurs know this: every great venture is built on change. Change means growth; it means new customers; it means more profit.”   — [...]

Home Improvement Financing – Tackling the Assumptions

By |07/24/24|Categories: Financing, Home Improvement|Tags: , , , , , , |

Home Improvement Financing - Tackling the Assumptions Many contractors may be unsure of the best ways to bring home improvement financing into their sales strategy and customer conversations. If you have ever had your [...]

HVAC Business Owner to Home Improvement Financing Expert

By |06/05/24|Categories: Financing, Home Improvement, HVAC|Tags: , , , , , |

HVAC Business Owner to Home Improvement Financing Expert Meet Ryan Cox - HVAC Financing Expert From owning an HVAC business to working on the financing side as the Assistant Vice President of Sales [...]

Tips for Offering Home Improvement Financing

By |05/09/24|Categories: Uncategorized|Tags: , , , , , , , |

Contractor Tips for Offering Home Improvement Financing Contractors, this is a reminder that implementing financing into your sales process doesn’t have to be complicated. With the right financing partner, it can be a seamless [...]

Press Releases & Industry News

Watercress Financial announces its partnership with VersaBank, a leading North American innovator in business-to-business digital banking, continuing efforts to expand and diversify funding sources.

Watercress Financial is excited to announce the closing of a revolving credit partnership with DZ BANK. This partnership will support the accelerating growth of our home improvement lending program.

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