WATERCRESS FINANCIAL

AMERICA’S HOME IMPROVEMENT FINANCING SPECIALISTS

By focusing exclusively on serving the home improvement market, Watercress Financial is able to deliver a platform that combines world-class technology and exceptional service to help our business partners thrive. Our team brings decades of home improvement lending experience to help our partners seamlessly integrate flexible payment offers into their sales process resulting in more business with larger closed deals.

We’re focused on bringing seamless, white-glove service to the home improvement industry— creating a platform that is equipped to exceed expectations and perform flawlessly.

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SUPPORTING OUR PARTNERS’ GROWTH AT WATERCRESS FINANCIAL

An easy, intuitive platform with instant credit and electronic contract signing.

An extensive range of product offerings – including 0% contractor fee options and single or two-stage funding options.

Spanish language application, documents, and customer service.

WHO IS WATERCRESS?

Watercress Financial utilizes a cloud-based origination platform to provide a paperless and instant credit process, while ensuring our home improvement contractor partners can instantly contact us if they need additional support. We also offer a manual by-paper option as needed. By combining high tech and high touch, we deliver superior contractor support and service.

PROVIDING THE BEST SOLUTIONS

Watercress offers a variety of financing programs and services to your customers, ensuring they are getting the best solution for their home improvement needs without budget constraints or compromising quality.

FAST

Instant loan approvals so you can move your project forward.

FAIR

We treat you the way we would want to be treated.

TRANSPARENT

No hidden costs.

READ WHAT CONTRACTORS HAVE TO SAY ABOUT WATERCRESS FINANCIAL!

ATTENTION TO DETAIL

“My experience with Watercress has been very easy and transparent. I wish all lenders paid this much attention to detail.”

Stephen Blackwell, Integrity Roofing, VA

EXCELLENT CUSTOMER SERVICE

“Watercress is available whenever I call with questions or need help with applications. My rep, Steve M., always provides excellent customer service.”

Jason Winslow, Redhawk Mechanical, CA