Regional Vice President, Business Development

Reports To: Senior Vice President, Sales

Location: TBD

FLSA Status: Exempt


These positions are remote in select metropolitan markets to support the aggressive growth in the United States markets. The role reports into the SVP, Sales and is responsible for building a sales pipeline by identifying, cold calling, and rolling out a vendor finance program within an assigned territory.


  • Motivated, customer-focused, and sales-driven to surpass annual quotas based on loan originations
  • Qualify prospective customers (dealers) based on loan origination goals and serve as the main lead generator for new sales opportunities in an assigned territory from a remote office setting
  • Increase dealer base by closing new dealer agreements; present vendor finance solutions in person or via video conference, educate and train a captive HVAC dealer network in order to originate homeowner (end-user) loans
  • Manage a prescribed sales process within assigned territory and diligently track within Salesforce
  • Effectively market Watercress’s lending solutions directly in assigned territory
  • Develop and foster client relationships with largest accounts to grow loan origination portfolio; closely align with account management and dealer support teams to grow new dealer client loan origination volume
  • Develop and foster OEM Territory Manager and Distribution Manager relationships within their assigned territories
  • Plan and attend regular meetings with prospect customers; attend regional trade shows and conferences as required
  • Perform at the highest level with limited direct supervision in a fast-paced environment
  • Estimated 30% of travel required


  • A completed bachelor’s degree or similar academic experience
  • A minimum of 5 years’ “sales hunting” with experience in a vendor/dealer-based finance company 


  • Ability to manage small and large projects simultaneously
  • Comfortable in managing change in a complex environment
  • Ability to manage multiple priorities within tight timeframes while maintaining ongoing accuracy and attention to detail
  • Ability to leverage technology; perform web-based trainings and demonstrations, presentations, and utilize sales tracking with platforms such as Microsoft suite, GoTo Meeting/WebEx, Smart sheet, Salesforce, internal proprietary systems, etc.
  • Excellent judgment and strong problem-solving skills
  • Ability to quickly learn new systems and procedures
  • Team orientated, collaborative, diplomatic, accountable, and flexible with “can do” attitude


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    What does the hiring process look like after submitting a resume?

    1. If you see a position that you feel aligns with your skillset, apply! Our HR team will review your resume and determine if your background is what we are looking for. Talented candidates will be contacted to do a phone screen.
    2. Candidates that are selected will be asked to do an in-person or virtual interview with the hiring manager. A second interview with additional managers or members of the executive team may be necessary depending on the position.
    3. The hiring manager will then select a candidate to receive an offer for the position!
    4. Once an offer letter has been signed, all positions will be asked to complete a background and credit check to be completed prior to hire.
    5. It’s time to start your new position at Watercress!